A sneak preview of things to come

There are essentially two ways of pricing products.  Imagine you're in a supermarket, buying your weekly groceries.  Down one aisle you find the milk; let's say it's 90p for a 2 pint bottle.  There's no variation, no opportunity for haggling, it's just a fixed price.  Down another aisle is all the veg; let's say you want some carrots, and they're 70p/kg.  How much you pay depends on how heavy the carrots are.

We think web sites should offer the same sort of options.  That's why we introduced a range of packages a while ago, offering some fixed-price options for people who preferred to pay for their web site that way rather than our hourly rate.  Sadly we had to withdraw that offer a few months ago, because it wasn't working out too well.  Although the price was fixed, the amount of work required wasn't, and it turned out not to be as brilliant a model as we had hoped.

Now the idea is back, and is in the process of being strengthened and finalised before we start offering packages to our clients again.  There are still some details to sort out, but we wanted to share our excitement with you!

The idea works like this: you choose a base template, you customise it to your needs (or get us to customise it for you at an additional hourly rate), pop in your content, and host it somewhere.  It's as simple as that.  Using preset templates means we can more effectively implement these packages, which means we can keep the prices low, making it even more cost-effective for you.

Below are a few screenshots of some of the templates we've been working on.  We'll be adding more before we go live.  And of course if none of the templates are exactly what you want, we can always make one specially for you according to our normal hourly rate (which is stunningly competitive, by the way!).

It's still just web design.  It's just easier.

CalmLake template previewDuskLight template previewOceanBlue template preview

Matthew Dawkins Written by Matthew Dawkins
Originally published on www.chapternine.co.uk.
Copyright © Matthew Dawkins 2010

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